ONEseniors ‘Live Free’ Promotion

An Integrated Campaign

  • Promotion Identity

  • Package

  • DL Flier

  • Instruction Card Front

  • Instruction Card Back

  • TV

  • Website Promotion

Reaching out to the senior demographic is always tricky simply because many fall into the trap of condescension and cliches of showing grey-haired folks in a less than empowered state or over-the-top Dame Edna-ish personas. With this simple campaign, we … Read more

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