The credit for this job should be swept up by Sharon who was second in command in the design process. We pushed this catalogue beyond the usual by enriching it with fancy perforations, stickers and other fun stuff that cool kids could stick with on their street gear. This was the project where sports meets urban cool.
Agency: Sixthsense IDS, Art Director: Jef Tan, Graphic Designers: Jef Tan/Sharon Yar, Copywriter: Melissa Tham. Published 2000