The World Happiness Report 2013 I’ve been a personal opponent to the use of the GDP index as a measurement for a successful nation and economy. The gauge is flawed and often it does not speak for the general population. … Read more
Rosalie Ham’s Facebook Fan Page
Community Management

I help Rosalie with rudimentary management of her fan page. Pretty modest in terms of content updating and generating. I do this mostly out of personal interest and also Rosalie has been very supportive as a mentor to me. If … Read more
Microsoft: Save Social Energy
Asia Campaign

The case study that details the scope and execution of a largely social media campaign for Microsoft’s (then) primary online products: Hotmail, Messenger and Skydrive. In this campaign, I led the Singapore team of Tonic International to win a … Read more