We wanted a message that was hardhitting and one that would offer a different perspective to a humanitarian crisis: if we don’t fix this problem, it will lead to another. Refugee camps are a breeding ground for terrorist recruitment and … Read more
What a great pitch this was! Assembled with the help of the good folks of MacDux, we rolled and executed Lucy’s strategy in the course of just a few days. The idea was based on a bespoke banking package worthy … Read more
In this campaign, we covered everything from press, retail (POS), direct marketing, right down to education sponsorship and targeted healthcare workers relationship-marketing. This is a bilingual campaign with a market reach of KSA, UAE, Jordan, Kuwait, Lebanon and Egypt. Advertising … Read more
One of the first projects as Design Director of Tonic that I’m extremely proud of. Prouder yet of the crew put in place to see to full execution especially Harry Weber and Fionn Geaney. Perfectly alright to drink on this … Read more
Carry yourself
with excellence
and elegance
