One of the few opportunities at creating a B2B corporate website that is looking very nice. Coded by the client themselves (and why not, they are a technology compnay after all!) VIX is in the business of providing efficient public … Read more
How do you re-introduce a leading brand of jewellery beads to your loyal retailers and tell them that the distributorship is no longer in unworthy hands? Answer: in the best possible way, a direct mail piece that locks in the … Read more
The business of taking care of pets is not a walk in the park but according to proprietor Michelle Higgins, taking care of their owners is even harder. Pet Paws needed a site that expresses how seriously they take their … Read more
The case study that details the scope and execution of a largely social media campaign for Microsoft’s (then) primary online products: Hotmail, Messenger and Skydrive. In this campaign, I led the Singapore team of Tonic International to win a … Read more
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