One of the rare instances where a project needed a brief. Many thanks to Natalie Wee for buying an idea that came up quite easily. Gene Simmons meets Santa. Agency: Attack CMG Singapore, Creative Director: Jef Tan, Art Director: Jef … Read more
Singapore Polo Club
Re-Launch Campaign
Once Shaun came up with “Not Your Ordinary Club”, the rest came pretty easily. How does one resell a club that is more so an institution and whose earliest patrons were Queen Victoria herself? And one that survived World War … Read more
Singapore Polo Club
Identity Revamp and Membership Re-Launch
Invite The rest of the Singapore Polo Club re-launch campaign takes off after the press campaign with an extensive membership drive consisting invites, brochures etc. Agency: Attack CMG Singapore, Creative Director: Jef Tan, Art Director: Jef Tan, Graphic Designers: Eugene … Read more
Cesar Pet Foods
An Award Winning Campaign
This campaign was entirely Shaun’s brainchild and as with most of Shaun’s work, they’re all winners. In this case, it won industry recognition when it won 4 Creative Circle (Singapore) Bronze Awards. Shaun runs his own agency these days back … Read more