I was asked to help produce a short filmclip to reintroduce The Halia as a uniquely Singaporean venue and reinforce its contribution to Singapore’s ever-evolving tourism and cultural scene so this was the result, produced in record time with the … Read more
Halia at the Raffles, Singapore
New Year, New Ventures
I had the pleasure of visiting Singapore to one of my cherished clients of all time: The Halia. It’s surreal seeing their new establishment at Singapore’s historic Raffles Hotel as a fitting addition to their growing chain of restaurants (both … Read more
ONEseniors ‘Live Free’ Promotion
An Integrated Campaign
Reaching out to the senior demographic is always tricky simply because many fall into the trap of condescension and cliches of showing grey-haired folks in a less than empowered state or over-the-top Dame Edna-ish personas. With this simple campaign, we … Read more
Mad About Hair Salon
Identity Creation Design
Angela Koh loves the hair business. Styling, cutting, shaping, designing. So when she invited me to design an identity that suited her crazy Salon’s name and one that literally let the imagination take flight, I took it literally. Giving her … Read more