When newsletters look this exciting, who wouldn’t want a piece of the action? Nike launched this and circulated the newsletters via direct marketing and in-store pick-up. Produced in high finished print, the brief was to “make every issue different and … Read more
The Marriott (Singapore)
The Pastry Shop Packaging
When the Marriott launched their very own Pastry Shop, they decided they had to have their own look. Here’s just one out of the many in the range of cake and pastry boxes. Can you spot the smile in the … Read more
Nike Women’s Series
Event Identity
This is an event identity design for Nike SEA branding for pro-women sports events. The female icon is adapted from the Chinese character for “woman” (女) and stylistically represented here. Agency: Sixthsense IDS, Graphic Designer/Typographer: Jef Tan, Copywriter: Melissa Tham. … Read more
Action for AIDS (Singapore) Safe Sex Pamphlet
Back in the day before the kind of design software we have today, it was A LOT HARDER to create a design with multiple spot colours and cheeky die-cuts. But we did it: a folded to a pocket size and … Read more
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