It’s that itch that never goes away. It’s there even while you model for this billboard poster. We developed this idea where scratch marks seem to appear in those annoying areas of one’s underwear but no where else. Advertising Agency: Admark (Melbourne), … Read more
Diageo: James Bond for Smirnoff
Co-Promotion with James Bond's Casino Royale
Gambling. Women. Gadgety guns. And a licence to kill does not a hero maketh in a Muslim country. Our launch with pop world’s favourite suave spy James Bond had to come with extreme intelligence and skill in avoiding all the … Read more
Singapore Polo Club
Re-Launch Campaign
Once Shaun came up with “Not Your Ordinary Club”, the rest came pretty easily. How does one resell a club that is more so an institution and whose earliest patrons were Queen Victoria herself? And one that survived World War … Read more
Singapore Polo Club
Identity Revamp and Membership Re-Launch
Invite The rest of the Singapore Polo Club re-launch campaign takes off after the press campaign with an extensive membership drive consisting invites, brochures etc. Agency: Attack CMG Singapore, Creative Director: Jef Tan, Art Director: Jef Tan, Graphic Designers: Eugene … Read more