Anyone who has worked with young children on a photoshoot will tell you you’re in a very frightening place. Depending on how young the kids are, you’ve only got a narrow window of their attention and interest. Miss this and you have to recall the shoot and reschedule another. Fortunately we were blessed with an awesome bunch of models and Dave behind the lens (and with a smart child minder). Presented here instead of the actual brochure are the shots on their own.

Agency: Sixthsense IDS, Art Director: Jef Tan, Graphic Designer: Jef Tan, Copywriter: Jef Tan. Photography: Dave Wee, Retoucher: Jef Tan, Hair and Make up: Angela Koh. Published 2001