Yes we know this has made its round around online and nearly every social media platform you can think of. Viewed over 80 million times if you’d like a figure. But for some of us these words are more than “viral”. It’s fundamental truths stick and I have a sneaking suspicion that it will hang around for some time. I’ve made this my smartphone wallpaper to remind myself to never put up with fear, embrace joy and people who are authentic. In fact I might go as far as buying the letterpress poster. Thank you Rachael Beresh for designing this and bringing your beautiful type to us all.

I’d like to dedicate this to you all: Life is short. Don’t put up with the cowardly. Be courageous yourself and live fearlessly.